You Have Data.
You Don't Have Direction.
PRISM turns 70 metrics across 6 platforms into a single score — and tells you exactly which action will move it most this week.
Presence
Show Up. Consistently. Everywhere.
Presence measures how consistently visible and active your brand is across platforms. Not just that you posted, but that you posted with purpose, at the right frequency, in a way your audience recognizes as yours.
PRISM Impact: Weighted at 26% of your overall score
Brand Audit
Connect your platforms once. PRISM pulls 15 engagement metrics (save rate, share rate, comment sentiment, follower growth) and calculates your baseline PRISM Score from real data.
Your starting point. Your benchmark. Your truth.
Content Calendar
Schedule posts with platform-specific formatting and timing built around your actual audience activity patterns, not generic best practices.
Consistency is a score. This is how you build it.
PRISM Studio
Score your content against the V20 formula before it goes live. See exactly how each piece will affect your pillars and fix it before anyone else sees it.
Publish with confidence, not hope.
Reach
Create Content Worth Saving.
Reach measures how far your content actually travels, and saves are the clearest signal of value. When someone saves your post, they're telling the algorithm it's worth showing to more people. PRISM weights saves heavily because the data shows they matter most.
PRISM Impact: Weighted at 15% of your overall score
Composer
Composer content generation that learns from your top-performing posts, not generic templates. Hooks, captions, scripts, and threads written in your voice, optimized for saves.
Content that sounds like you. Built to travel.
Content Brief Builder
Strategic briefs with target metrics, audience personas, and platform-specific requirements, so every piece is built with a clear goal before the first word is written.
No more creating in the dark.
Brand Library
Centralized asset management with voice training. Upload your best examples. Composer learns what works for your brand specifically.
Scale your voice without losing it.
Impact
One Piece of Content. Maximum Surface Area.
Impact measures share rate and reach momentum: how deeply your audience engages and how far they carry your content beyond your own following. High-impact content doesn't just perform. It multiplies.
PRISM Impact: Weighted at 31% of your overall score, the highest weighted pillar
Repurpose Engine
Upload one video. Get TikTok cuts, Instagram Reels, YouTube Shorts, Twitter threads, LinkedIn posts, and Pinterest pins, formatted and optimized for each platform.
One asset. Every platform. Nothing wasted.
Hook Lab
Score your hooks 0–100 based on real engagement patterns from your historical data. Analyze what's worked, extract the structure, apply it forward.
Know if your hook lands before you post it.
Trend Intelligence
Real-time monitoring across 6 platforms for rising hashtags, sounds, formats, and topics, filtered through your brand voice so you only see what's actually relevant to you.
Move on trends that fit. Ignore the ones that don't.
Sentiment
What Your Audience Actually Feels About You.
Sentiment measures comment quality, reply rate, and response time in both directions. PRISM V20 measures how your audience engages with you AND how you engage with them. Brands that respond build audiences that stay.
PRISM Impact: Weighted at 7% of your overall score
Competitor Analysis
See the PRISM Scores, content strategy, posting frequency, and engagement patterns of brands in your niche. Know exactly where you stand relative to who you're competing with.
Not assumptions. Actual benchmarks.
Inbox & Community
Unified inbox for comments and DMs across all connected platforms. Response time is tracked and fed directly into your Sentiment score.
Reply faster. Score higher. Build loyalty.
Content Reviewer
Brand safety checks, tone consistency, and compliance review before anything goes live. One filter that protects everything downstream.
Catch problems before your audience does.
Momentum
Growth That Compounds Over Time.
Momentum measures your growth trajectory: relative growth rate, active audience percentage, and consistency of improvement over time. PRISM V20 rewards brands that build steadily, not just brands that go viral once.
PRISM Impact: Weighted at 21% of your overall score
Campaign OS
Build and execute 90-day growth campaigns with automated orchestration across every module. Narrative Arc Visualizer maps your content to story phases: Awareness, Education, Consideration, Conversion, Retention.
Systematic growth. No guesswork on what to post next.
Analytics Dashboard
Unified metrics across all connected platforms. PRISM Score history, pillar breakdown, and individual metric tracking in one view.
See everything. Understand what moved.
Strategize AI
AI-powered recommendations based on your specific PRISM Score gaps, ranked by impact, not by complexity. Know exactly which action will move your score the most this week.
Not generic advice. Your gaps. Your next move.
Every Module Improves Your Score.
Unlike disconnected tools that don’t talk to each other, every feature in PRISM feeds directly into your PRISM Score. Use one module and your entire score benefits. Use all of them and your brand compounds.